What I Learned From My Reader Survey

Last month, I completed my very first Reader Survey. I have been writing this blog for 3.5 years now and I am ready to take it up a level. In order to do this, I felt it was critical to get your feedback about what you like best, what could improve, and any other ideas that might come from a survey.

survey

Reader Survey Results

I had 71 responses overall. This represents just over 15% of the number of email subscribers currently receiving my posts. My goal was to exceed 20%, but I think 15% was acceptable for a first effort. I know I got enough consistent feedback to give me the direction I need moving forward.

I have heard from the results that some of you are interested in the results, so I thought I would summarize them in this post. First I will give you a profile of the typical reader. Then I will tell you the five conclusions I reached based on the comments and suggestions offered.

Reader Profile

Let’s start with the profile:

  • My typical reader is male (72%) and falls between the ages of 45 to 64 (also 72%).
  • He is a business owner, entrepreneur, or a leader/employee in a business (65%).
  • He lives in the U.S. (86%) and his household income is over $75,000 (62%).
  • He has been integrating his faith and his work for years (64%).
  • His favorite topics have been Personal Growth (63%), Leadership (59%), and Business Practices (51%).
  • He has recommended my blog to others (58%).
  • He is most active on LinkedIn (86%) and Facebook (71%).
  • He prefers to read my blog via email (57%).

Since this is my first survey, I will be interested to watch how these demographics change over time. I will keep you updated as I complete future surveys.

My Conclusions

Now, let me share what I have learned from this survey. While I took lots of notes and learned more than this, I will share the main 5 lessons I gleaned from your feedback. The following five conclusions stood out above the rest.

1. Keep focusing on application!

    I heard loud and clear that you like that I most often focus on content that is easily applied to what you do. Like me, I understand that you are interested in reading about topics that you can take and apply to your own situation. This is cool to me because this was my number one goal from the beginning! I will commit to maintaining this focus.

2. Keep it real!

    I am so thankful that the way I write seems to resonate with you. I am not fancy or scholarly. I simply write the way I think – real, honest, and to the point. Your feedback told me to keep it this way. Evidently, most of you are as busy as I am and don’t have time for eloquent, fluffy posts about theory. Good thing – I can’t write any other way!

3. Keep the mix as/is!

    Your two favorite topics are also my top two most-frequent categories as well (Personal Growth & Leadership). For the most part, my mix of topics matches very well with your preferences. Since this mix has not been something I consciously determine, I will continue taking my own advice (and yours): I will continue to let God lead the content!

4. Keep it short(er)!

    Another clear message from the survey results – you prefer posts that are short and to the point. You do not have time to read lengthy posts. In fact, there were a few that would like to see my posts a little shorter. My focus going forward will be to work harder to keep the length down without sacrificing the message. When it makes sense, I will break a longer post into two or three to help with this.

5. Add some variety!

    I received many good ideas about what I could add to the blog to make it more useful to you. These ideas included doing more book reviews and adding video content. There was also the idea of taking time to go through Proverbs and apply it to business. I love the ideas and have already started working on some of them. Give me some time, but you will see some of these implemented in the not-too-distant future.

Thank You!

Overall, this survey was a great experience for me. I have received many new ideas from your comments and suggestions. I promise to take your feedback to heart and I hope you will see the benefits moving forward. Thank you for taking the time to give me your thoughts. I am grateful!

Please Take My 2015 Reader Survey

I want to make sure I am creating the content on this blog that best meets your needs and interests. I am only able to do that if I know more about you so I am conducting this 2015 Reader Survey.
reader survey

Would you please help me with this? All I ask is that you take a few minutes to complete this survey. It is short (only 16 questions) and easy to do. It should take a max of 5 minutes and the results are completely anonymous.

Best of all – you are helping yourself! The better I can understand you and your interests and needs, the better the content will be that you find here!

I really hope you will take the time to help. If so, click below.

Thanks in advance!

John Maxwell Leadership Book Give Away

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John Maxwell

Another Free Book Give Away?

You read that right! I am offering a free copy of John Maxwell’s book, Developing the Leader Within You.

How Do You Win?

If you scroll down just a bit you will see the Rafflecopter entry form which outlines a bunch of ways to enter the Developing the Leader Within You giveaway. Just complete as many as you would like to be entered to win!

Why Am I Doing This?

I started this blog in an effort to spread the message of integrating the Christian faith into our businesses. I want to see more Christian business owners and leaders begin looking at their businesses from an eternal perspective and running them as platforms for Christian ministry.

While I know my posts are written toward this effort, I thought I would try to step it up a notch for 2013. My plan is to give away one book a month for the entire year! All I am asking from you is to follow the Rafflecopter instructions below. As you enter, you will be helping me to spread the word about this blog at the same time. We both win!

This Month’s Book: John Maxwell’s Developing The Leader Within You

Few of us are natural-born leaders, according to John C. Maxwell, author of Developing the Leader Within You. Fortunately though, “the traits that are the raw material of leadership can be acquired,” he promises. “Link them up with desire and nothing can keep you from becoming a leader. This book will supply the leadership principles. You must supply the desire.” True to his words, Maxwell offers a detailed and inspiring primer on becoming a leader.

Enter The Give Away

Follow the instructions below to enter the Developing The Leader Within You contest and then spread the word to others! The contest ends at midnight on Tuesday, December 31st and the winner will be announced on Wednesday, January 1st.

a Rafflecopter giveaway

Henry Cloud’s “Necessary Endings” Book Giveaway!

necessary endings

Another Free Book Give Away?

You read that right! I am offering a free copy of Dr. Henry Cloud’s book, Necessary Endings: The Employees, Businesses, and Relationships that All of Us Have to Give Up in Oder to Move Forward!

How Do You Win?

If you scroll down just a bit you will see the Rafflecopter entry form which outlines a bunch of ways to enter the Necessary Endings giveaway. Just complete as many as you would like to be entered to win!

Why Am I Doing This?

I started this blog in an effort to spread the message of integrating the Christian faith into our businesses. I want to see more Christian business owners and leaders begin looking at their businesses from an eternal perspective and running them as platforms for Christian ministry.

While I know my posts are written toward this effort, I thought I would try to step it up a notch for 2013. My plan is to give away one book a month for the entire year! All I am asking from you is to follow the Rafflecopter instructions below. As you enter, you will be helping me to spread the word about this blog at the same time. We both win!

This Month’s Book: Dr. Henry Cloud’s Necessary Endings

“Through specific strategies for ending things well, Cloud advocates for powerful personal changes…and will give many readers the fresh start they crave.” (Publishers Weekly)

“If you’re hesitant to pull the trigger when things obviously aren’t working out, Henry Cloud’s Necessary Endings may be the most important book you read all year.” (Dave Ramsey, New York Times bestselling author of The Total Money Makeover)

“Much of what we do each day is an unnecessary waste of time and energy. This book will challenge you put a stop to things that have been getting in your way for a long time.” (Tom Rath, bestselling author of Strengths-Based Leadership)

“Having written five books about the seasons of life, I can tell you that necessary endings are the hard part. Henry Cloud is a wise, experienced, and compassionate guide through these turbulent passages.” (Bob Buford, bestelling author of Halftime and Finishing Well; founder, Leadership Network)

Enter The Give Away

Follow the instructions below to enter the Necessary Endings contest and then spread the word to others! The contest ends at midnight on Saturday, November 30th and the winners will be announced on Monday, December 2nd.

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How To Win The Lottery

Have you ever thought about actually winning the lottery? Have you allowed your mind to wander into the thoughts about what you would do with the money? In my last post, I posed the question, “What if you won the lottery?”. In discussing the answer to that question, we looked at all of the various ways we could use the money. Today, I will show you HOW to win!

lottery

How To Win

Without taking the time for the necessary drumroll or hoopla, I will dive right in and tell you how you can win the lottery. Wherever you are and whatever you are doing, I want you to stop right now and follow these two steps:

1.) Close your eyes.

2.) Open your eyes.

Presto! You are now a lottery winner!

Lottery Winner?

Don’t believe me? Take a look around. If you are reading this blog right now, you are among the top 34% of the world population simply because you have access to the internet. Not good enough for you?

Let’s look a little further. While there are certainly exceptions, I am going to assume you have an annual income of more than $10,000 per year. If so, you are among the world’s top 15% richest. Let that sink in.

If you make more than $25,000 a year, that ranking jumps you to the top 2% of the world’s richest! That means 98% of the world’s population makes less money per year than you do! No kidding. (Go to http://www.globalrichlist.com to see your own income ranked! )

Disagree?

So, please tell me how it is that you think you have not already won the lottery?

Clearly, virtually everyone reading this post has huge wealth advantages over the vast majority of the rest of the world. There really is no way to argue that. So now, let’s go back and review some of our thoughts from the last post.

Previous Statements

We agreed that many of us have made some of the following statements about what we would do if we won the lottery. How do these statements look now…?

I would tithe on the income!

I would give away a huge portion of the income!

I would not have any debt!

If I could not afford it with the lottery income, then I would not buy it!

My expenses would never outrun my income!

I would carve out a portion for savings for those unexpected expenses!

I would not fall into the trap of trying to keep up with the Jones’!

I would set aside a portion to help those around me in crisis!

How Do You Feel?

What are your thoughts now? Do you see any hypocrisy in the above statements or do you feel good about how you are handling your wealth? I have to admit to having bruised toes myself.

So, what should we do? What does the Bible say about how we should handle our wealth? Good question. Let’s look.

Instruct those who are rich in the present age not to be arrogant or to set their hope on the uncertainty of wealth, but on God, who richly provides us with all things to enjoy. Instruct them to do what is good, to be rich in good works, to be generous, willing to share, storing up for themselves a good reserve for the age to come, so that they may take hold of life that is real.
1 Timothy 6:17-19

We ARE The Rich!

Folks, If you have read this passage before and not realized it was talking directly to you, then you are not alone. Typically, when we read this, we think of all those people that are richer than we are.

However, as we see in the statistics above, we ARE those who are “rich in this present age.” So, what are we doing with that wealth? What are we doing with the businesses we own or operate?

Are we “rich in good works”? Are we “generous, willing to share”?

Are we “storing up for ourselves a good reserve for the age to come”?

Use Of Wealth?

When you read that last question, what comes to mind for you? For me, it is the following verses that I have used frequently on this site. Take a look:

If anyone’s work that he has built survives, he will receive a reward. If anyone’s work is burned up, it will be lost, but he will be saved; yet it will be like an escape through fire.
1 Corinthians 3:14-15

Eternal Impact

We are to be using the wealth WE ALREADY HAVE to be rich in good works, generous, and willing to share. We are to use this wealth to store up a reserve of reward that will last into eternity – eternal impact!

As I have said before, we are to be multiplying silhouettes – adding to the kingdom. In this way, we give God the only currency he wants – more souls to spend eternity with Him.

We have to take a look at our current “lottery” income and resources. We have to do a deep search into our hearts to make sure we are using what He has given us for His purposes.

What comes to mind when you think about your situation?

What do you wish you had done differently in the past?

What do you need to change now?

What If You Won The Lottery?

The other day I was thinking about all of the worthy Christian ministry organizations I have become aware of in the past several years (e.g. TrueLife Mission). I thought about how much money they are all trying to raise in order to accomplish the mission God has given them. At one point I even thought about how much I could help them if I could just win the lottery!

lottery

Not About The Lottery!

Now before you start commenting one way or the other on the morality of a lottery or anything like that, please know that this post is not at all about the lottery itself. We are simply going to take a look, in this post AND the next one, at how we would (and should) handle such enormous wealth if it were at our disposal.

Have you ever thought about it? Have you ever dreamed of winning the lottery? I have and I don’t even play it! In fact, I have thought often about what I would do with that kind of money. Whether it came from a sudden windfall (like the lottery) or even from a successful business endeavor – what would you do with a huge sum of money?

Failed Previous Winners?

Certainly, when you look at the stories of many of those who HAVE won the lottery, it is sad to see how it has so often destroyed the winners. So many lottery winners have had a short and wild ride, but then end up in worse financial condition than they were in before the lottery paid them.

Reasons For Failure

There are many reasons for this, I am sure. One, they are not trained in how to handle such large sums of money. Another reason may be that with their additional income, they likely see themselves in another “class” of people. They feel they have to spend more to keep up with these people.

I am sure they also underestimate how expensive the higher class lifestyle can be. The more expensive house comes with higher property taxes, higher utilities and maintenance costs, etc. The expenses begin to snowball before they even realize what has happened.

An obvious reason is likely that they are not focused on what God would have them do with the money. While some are charitable to a point, many spend more of their time trying to protect their wealth from anything or anyone that may threaten it rather than seeing how they could give more.

It Would Be Different!

If you have ever thought about what you would do if you won the lottery, then you have likely told yourself you would never let those things happen to you, right?

You have probably said, like I have, that you would first tithe on the winnings. Then you would probably plan to give away a huge portion of the lottery winnings to other organizations. I have picked out several mission organizations that would benefit from my lottery winnings.

Debts Gone!

You likely determined that the next amount would be carved out to pay off all of your debt. Then, you would probably be determined not to let that debt get so high ever again. If you cannot afford something with your new lottery winnings, then you just won’t buy it!

You have also probably said that you would never allow your expenses to outrun your winnings – even unexpected expenses. You probably decided, like I did, that you would carve out another portion for savings – to be used in the event of an emergency. This is just smart thinking, right?

Avoid the “Jones'” Trap!

I would also bet you thought about how you would not allow yourself to fall into the trap of trying to keep up with others (the Jones’) who had similar or greater incomes. In fact, you have probably determined that this winning would not really change who you are or how you live today (for the most part).

Finally, if you are like me, you probably decided you would set aside some of the money for those small, unpredictable times when someone you know is in need. You would want to be able help those around you when they come upon a crisis and with your newfound wealth, that should not be a problem.

What Else?

If I have left anything out, please let me know in the comments. Otherwise, stay tuned for the next post where we look at what I think we SHOULD do if we were to win the lottery. You may have some idea of where I am headed with this…we’ll see!

Have you thought about this?

What thoughts would you add?

What would you offer for our next post’s discussion?

Significant Work – Book Giveaway!

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significant work

Another Free Book Give Away?

You read that right! I am offering FIVE (5) free copies of Paul Rude’s book, Significant Work: Discover the Extraordinary Worth of What You Do Every Day!

How Do You Win?

If you scroll down just a bit you will see the Rafflecopter entry form which outlines a bunch of ways to enter the Significant Work: Discover the Extraordinary Worth of What You Do Every Day giveaway. Just complete as many as you would like to be entered to win!

Why Am I Doing This?

I started this blog in an effort to spread the message of integrating the Christian faith into our businesses. I want to see more Christian business owners and leaders begin looking at their businesses from an eternal perspective and running them as platforms for Christian ministry.

While I know my posts are written toward this effort, I thought I would try to step it up a notch for 2013. My plan is to give away one book a month for the entire year! All I am asking from you is to follow the Rafflecopter instructions below. As you enter, you will be helping me to spread the word about this blog at the same time. We both win!

This Month’s Book: Paul Rude’s Significant Work

Have you ever wondered if your work is less significant to God than the work of pastors, missionaries, and humanitarian relief workers? Is your life less significant? The answer is a resounding no! Your work is not less significant to God—and neither is your life.

But maybe you’re questioning your calling, wondering if you missed it somewhere along the way.

With engaging stories and sound theology, Paul Rude invites you to discover the extraordinary significance of your everyday work. Never again will you doubt the eternal value of your work or of your life. You’ll find peace with your calling. And you’ll know that through your unique, God-given vocation today, God is preparing you for your eternal vocation—your own unique capacity to reflect His glory forever.

Discover why your work matters, understand the purpose behind it, and fully grasp the biblical motivation for everything you do.

Because this topic is so important to him, the author has agreed to give away FIVE (5) copies of this book! Make sure to enter so you can be one of the five lucky winners!

Enter The Give Away

Follow the instructions below to enter the Significant Work contest and then spread the word to others! The contest ends at midnight on Monday, September 30th and the winners will be announced on Tuesday, October 1st.

a Rafflecopter giveaway

Lead For God’s Sake – Book Giveaway!!!

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Lead...for God's sake

Another Free Book Give Away?

You read that right! I am offering a free copy of Todd Gongwer’s book, LEAD…For God’s Sake!: A Parable for Finding the Heart of Leadership!

How Do You Win?

If you scroll down just a bit you will see the Rafflecopter entry form which outlines a bunch of ways to enter the LEAD…For God’s Sake! giveaway. Just complete as many as you would like to be entered to win!

Why Am I Doing This?

I started this blog in an effort to spread the message of integrating the Christian faith into our businesses. I want to see more Christian business owners and leaders begin looking at their businesses from an eternal perspective and running them as platforms for Christian ministry.

While I know my posts are written toward this effort, I thought I would try to step it up a notch for 2013. My plan is to give away one book a month for the entire year! All I am asking from you is to follow the Rafflecopter instructions below. As you enter, you will be helping me to spread the word about this blog at the same time. We both win!

This Month’s Book: Todd Gongwer’s Lead…For God’s Sake!

…an engaging and compelling narrative. As a business leader I found its takeaways right on target. I wasn’t able to put it down. It’s that good!
–John Beckett, Chairman, the Beckett Companies, Author, Loving Mondays

This is a book I could not put down until I finished it. Every parent, coach, manager, and leader should read it. I wish I had read it 30 years ago. –Lou Holtz, Former Notre Dame Head Football Coach

I wish LEAD…For God’s Sake! had been available to my classes and seminars for business and practitioners over the last twenty five years. It is that good…an engaging story you won t want to put down. –Dr. John E. Mulford, Former Dean of the School of Business; Director Center for Entrepreneurship, Regent University

Enter The Give Away

Follow the instructions below to enter the Lead…For God’s Sake! contest and then spread the word to others! The contest ends at midnight on Saturday, August 31st and the winner will be announced on Sunday, September 1st.

a Rafflecopter giveaway

Jeremie Kubicek Book Give Away!

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Kubicek

Another Free Book Give Away?

You read that right! I am offering a free copy of Jeremie Kubicek’s book, Leadership is Dead: How Influence is Reviving It!

How Do You Win?

If you scroll down just a bit you will see the Rafflecopter entry form which outlines a bunch of ways to enter the Leadership is Dead giveaway. Just complete as many as you would like to be entered to win!

Why Am I Doing This?

I started this blog in an effort to spread the message of integrating the Christian faith into our businesses. I want to see more Christian business owners and leaders begin looking at their businesses from an eternal perspective and running them as platforms for Christian ministry.

While I know my posts are written toward this effort, I thought I would try to step it up a notch for 2013. My plan is to give away one book a month for the entire year! All I am asking from you is to follow the Rafflecopter instructions below. As you enter, you will be helping me to spread the word about this blog at the same time. We both win!

This Month’s Book: Jeremy Kubicek’s Leadership Is Dead

Jeremie Kubicek is the president and CEO of Giant Impact and a founding partner of the GiANT Companies. He has been growing and leading domestic and international companies for two decades that value people over processes and integrity above all else.Today he leads the global leadership event and training company and has added key new partnerships with Dr.Henry Cloud, Pat Lencioni, Andy Stanley and Mark Sanborn along with Dr. John Maxwell.

Anyone can make an impact. All you need is influence—the most potent professional asset on the planet. The problem is that influence is also the most underused asset on the planet. This book shows that the key to effective leadership is learning how to influence in a way that engenders greater trust, stronger partnerships, and more impactful endeavors.

Enter The Give Away

Follow the instructions below to enter the Leadership Is Dead contest and then spread the word to others! The contest ends at midnight on Wednesday, July 31st and the winner will be announced on Thursday, August 1st.

a Rafflecopter giveaway